The Thunk Sheet—Your Innovation Framework

Collaborative Thinking That Actually Works

Most brainstorming sessions follow a predictable pattern: the loudest voices dominate, great ideas get lost in chaotic discussions, and actionable outcomes remain frustratingly elusive. The Thunk Sheet framework revolutionises this process by providing a structure that captures diverse thinking styles while maintaining focus toward implementation.

THUNK stands for “Thinking Having Utilised New Knowledge”—and it represents a paradigm shift in how teams approach problem-solving. Rather than free-form idea generation, the Thunk Sheet guides participants through six strategic questions: What IS? What we ASSUME? What IF? Why NO? Why YES? What NOW?

This progression moves teams from understanding current reality through challenging assumptions and exploring possibilities to evaluating obstacles and benefits before committing to action. Each question serves a specific purpose in the innovation journey, ensuring comprehensive thinking without getting stuck in analysis paralysis.

The framework’s power lies in its inclusivity. Visual thinkers can sketch concepts, verbal processors can articulate ideas, analytical minds can evaluate feasibility, and intuitive contributors can offer creative leaps—all within the same structured process. The result is collaborative solutions that are easily mapped into project plans.

Organizations implementing Thunk Sessions report dramatically improved meeting productivity, higher team engagement, and most importantly, ideas that actually reach implementation rather than dying in endless discussion cycles.

Ready to transform your team’s thinking sessions? Bruce Wade facilitates customised Thunk Boot Camps ranging from half-day intensive workshops to comprehensive two-day deep dives. Your team will leave with frameworks they can immediately apply to current challenges. Contact Bruce to design your ideal Thunk experience.